SoCal Approach
Customer Experience Program
The SoCal CXP Mission
SoCal Approach has partnered with The Foresight Companies to offer the latest in online research and reporting, adding to Foresight’s industry-leading consultancy through our Customer Experience Program – SoCal CXP.
The customer experience has never mattered more than it does today, and we are obsessed with delivering superior insights that result in uncovering world-class customer delivery. We do this by asking the right questions, creating simple-to-use tools that companies actually use, and implementing incremental location-level changes that foster customer loyalty.
Reach Targeted Audiences
At-Need Buyers
Survey of at-need participants
Include friends and family attendees for a comprehensive assessment
Generate leads via pre-need hand-raisers
Drive reviews from positive experiences
Pre-Need Buyers
Survey of pre-need buyers
Better understand buyer needs
Improve the sales process for future families
Identify potential concerns to intercept unhappy customers
Buyer Recovery
Survey of consumers who declined to buy
Understand where and why consumers fell out of the funnel
Unearth issues within the sales process
Surface business recovery opportunities
Why SoCal CXP?
Consumer Behaviors
Know how your customers are responding to business operations and understand what they expect in the future.
Operational Readiness
Assess your operational effectiveness and diagnose which business processes need immediate attention.
Reputation Management
Get ahead of negative reviews to prevent brand assassins and drive positive reviews to your preferred ratings platform.
Revenue Generation
Uncover opportunities to drive revenue and profit, with a customer experience program that generates positive ROI.
Employee Recognition
Understand which employees to praise and reward, and which employees to coach and train.
What Makes SoCal CXP Different?
Fast
Online surveys deliver daily data to address problems and opportunities quickly and efficiently.
Forward Looking
Understand industry trends and learn which developments apply to your business.
Simple
Easy-to-use dashboards identify problems quickly at the national, regional and location levels.
Lead Generating
Calls-to-action surface top issues and highlight incremental revenue opportunities.
Comprehensive
Survey participants and attendees for comprehensive opinions, with custom question options.
Scalable
Understand industry trends and learn which developments apply to your business.
Comparable
Industry360 nationwide norms give you context on how you compare against competitors.
Cost Effective
After initial setup, low monthly cost per location, regardless of the size of your operation.